LifeSci Continuum
The Regulated Health, Science and B2B Marketing Video Podcast
The LifeSci Continuum focuses on the unbroken sequence of innovation, strategy, & growth in regulated markets. Join us as we explore the insights and experiences of founders, product managers, commercialization leaders, & marketing pros in the field.
Discover the strategies & tactics that have worked for them, hear about their challenges and triumphs, and gain valuable insights that will help your company thrive.
From commercialization to full life cycle product management and marketing, we cover the latest trends in pharmaceutical, biotech, med device and healthcare marketing, product management, and branding.
Develop Your Go To Market Strategy for Your Real Customer | Shehla Rooney
How to Build a Winning Life Science Sales Team | Pete Tortorelli
To Scale: Focus on Your Customer Needs | Mike Pyne
The Founder’s Playbook for Med Device Engineering | Tim Looney
The IPO Playbook: Evidence, Agility, and Investor Trust | David Iannetta
How to Launch a Successful Healthcare App | Peter Attia
The 3 Branding Mistakes That Stop Product Growth | Jim Macleod
Why Products Stall (use VOC to Fix It) | Dave Kern
De-Risk with the Right Partners at the Right Time | Greg Lange
The Productivity Playbook for Biotech Leaders | Katalin Szegner
De-Risk and Master Phase Zero | Aaron Joseph & Russ Singleton
Stop Assuming The Market Will Say Yes | Jack O’Callaghan
Translate Complex Science into Memorable Messaging | Elizabeth Lumpkin
Launching Healthtech Wearables in Hospitals | Shreya Divatia
Use an FCMO to Transform Marketing Waste into Full Throttle Growth | Pete Tortorelli
Turn Your Bench-Top Idea into a Reimbursable Diagnostic | Laurel Nelson
Get Better Leads at Your Conference | Bill Kenney
Tailor Your Pitch for VC | David Iannetta
How to Bring Pharma to Market by Mastering Brand, Story, and Value | Nara Daubeney
How to Maximize Your Pitch for Angel, VC, and IPO Investors | David Iannetta
What Are The 5 Stages of Buyer Awareness in the Life Sciences?
How (and Why) to Maintain a Customer-Centric Focus When Planning Your Exit | Glenn Hanner
Life Science Marketing Agencies Exposed: Top Secrets Revealed | Marc Frechette
Get More Leads with Customer Value Journey Mapping | Kathleen Mitchell
How to Start a Life Science Company: Busting 3 New Founder Misconceptions | Karthik Ramachandran
How To Use Voice of Customer to Differentiate Your Medical Device | Glenn Hanner
How Building an Online “University” Led to Record-breaking Medical Device Growth | Marc Frechette
Launch Your Digital Health Product with Omnichannel Marketing | Kathleen Mitchell
Grow Your Life Science Company through a Culture of Leadership | Russ Ouellette
