“When we first approached MESH, we were working with a local generalist agency. We knew we needed to grow, and were looking for a group who understood the life sciences sector (more specifically biotech and pharma). We found MESH and through Bill’s work as our Fractional CMO and MESH’s support with our marketing and brand development, we learned so much about the process of lead generation for biotech startups.
They completely rebranded us, so that we were competing on the same level as the large pharma and biotech brands. They helped us write content and develop a content strategy that our audience cared about. And they helped us build an audience of interested prospects that we’re now leveraging with targeted drip campaigns across platforms. Working directly with Bill and the team helped me understand what it really meant to market our business, and I’m much better equipped to launch new products and campaigns in the future—we’ve never had that.
I’m a scientist by nature, so in my journey as both Founder and leading Business Development, I hadn’t realized all the moving parts that supported new business development from both a sales and marketing perspective until working with Bill and the MESH team–and it was more evident when the strategy led to results.
If you’re looking to grow a life sciences company from the ground up, or even launching a new product in the life science space and want a unique perspective on growth, I recommend talking with the team at MESH.”