Earlier this year, we compiled our gargantuan list of 2015 digital marketing predictions and trends as published by leaders in the industry. These included Vloggers and Gamification, to Augmented Reality and whether or not Businesses were questioning the benefits of...
Background/Results As part of a new series on why and how content marketing works (or doesn’t), we recently talked about 7 places your content marketing strategy could go wrong, and how to fix it. In doing some research for that piece, I discovered something shocking:...
Phew. Well that’s done. 2 months of research, design, development, creative, marketing, copywriting, fact-checking, hand-wringing, alcohol and it’s finally live. We’re going to go downstairs and have a margarita (or 8) to celebrate now. But before we do, I want to...
As a marketer, you’ve experienced the influx of marketing predictions and forecasted trends that are out there. But how difficult has it been to stay on top of all the emails, blogs and reports and still get your day-to-day responsibilities accomplished? Exactly. It...