“Building a culture of data driven excellence in an organization takes some time to develop processes and implement from an operational standpoint, but data is everything these days.” @provendata You can impress investors and make better decisions about your email...
“People scan their screens based on experiences they’ve had, and the expectations they’ve built up over time. You can break through the typical expectations set by many email templates with useful and animated content. By pulling them away from their normal tendency...
“Depending on how decorative you want to go, you could design a very pictorial eBook with lots of photo examples using tools like Canva. Or, if you’re short on time, creating a PDF file from a Word document and including a few charts might suffice.” @LesyaLiu If...
“Countdown timers can be an uber effective way to incentivize your readers if you have a big, blow-out sale or early bird discount.” @malmo1987 This strategy is great because it doesn’t rely on heavy sets of data to be insanely effective. By simply adding a countdown...
“According to Dr. Read Montague, a neuroscientist at Baylor, surprise lights up the brain’s reward pathways. And, unfortunately, delight in marketing is still surprising to most people, so by delighting your customer, you’re creating a positive association with your...