Arrow ECS, a Fortune 118 company and channel enablement services provider to the world’s leading technology
manufacturers including Oracle and HP, value-added resellers and commercial customers, recently re-engaged MESH for the strategic development of its Channel Partner Cloud Assessment Sales Enablement Toolkit.
The channel partner sales enablement toolkit rolled out during Arrow’s Partner Conference included a refined Cloud partner messaging strategy and positioning based on the outcome of MESH’s adaptive persona workshop. We also worked with the Arrow senior sales and marketing team to develop sales scripting, marketing automation email and workflow and presentation material to support it’s Cloud partner end user outreach.