Boston’s Digital Marketing Agency for Life Sciences

#97: Engage Readers on Social Issues

by | Aug 25, 2016 | eBook, MeshLabs

“Major social issues shouldn’t be shied away from. Consumers relate more with companies that take a stance on important social issues. It can really help to strengthen your reputation, and posting about social issues will certainly foster engagement.”


Not every correspondence has to relate specifically to your business. In fact, 69% of social media users share content because it “allows them to feel more involved in the world.” Use this to your advantage and connect to your audience on timely social issues they care about.

Related Article Headline

Section 1: Strategy

Section 1: Strategy

“Strategy is about making choices, trade-offs; it’s about deliberately choosing to be different.” — Michael Porter I see a lot of people wanting a...

CTA  Area Here