Boston’s Digital Marketing Agency for Life Sciences

#57: There is No Room for Mistakes

by | Aug 25, 2016 | eBook, MeshLabs

“Email marketing’s got game. And if you want to play, you need to update your skills, strategies, and moves.”


There are dozens of mistakes you could make to put you on bad terms with your subscribers, and even get kicked out of their inboxes. The big ones include over-personalization and making it difficult to opt-out.

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