Senior Interactive Designer
Drawing from nearly a decade of design experience, Ben leverages marketing and business strategies to craft compelling, targeted and effective creative solutions. Specializing in web design, multi-media, branding and identity, and marketing collateral creation, Ben brings clean, progressive style to the projects he oversees, while still leveraging business strategy and marketing goals. His ability to cultivate strong visual and verbal concepts throughout a variety of technologies consistently results in effective designs that help our clients build successful brands and provides them with eye-catching designs established on an appreciation of form and function.
Recently, Ben has lead creative teams in the creation of numerous, successful, multi-channel marketing campaigns for companies across the globe such as HP, Iron Mountain, Hologic, Softworks, Interbit Data, and StatSoft. His design experience is augmented by a solid understanding of traditional and digital marketing, search engine optimization, web technology and social media marketing. His experience includes:
• Softworks online lead-generation campaign - Lead creative team in development of concept and multiple deliverables for Irish software company Softworks. Leads exceeded client benchmark by 25%.
• StatSoft rebrand - Developed and designed new branded collateral targeting individual verticals that resulted in immediate increase in leads agreeing to meet with sales team.
• MarketReach website redesign/seo/social media integration - Within 3 months of launch the new search engine optimized website and subsequent Google AdWords campaigns increased new leads 1000%